Demonstration: Magazine & Ad Design

I am going to show you how to put your Magazine and/or Ad image and text together using basic Photoshop and InDesign.

Olympic Field Trip

We are going to the Live city performance area, Robson Square, and down to the waterfront to see the cauldron.

Field Trip Thursday- Olympic Trip Itinerary

Remember to get your permission form for the Olympics signed for Thursday.
Bring $ for skytrain and a lunch or money for lunch. Bring warm clothes (will likely rain today). Bring umbrella and rain coat, extra layers, camera, wear red for Canada.
Map of Olympic area

11:30 Leave LFAS via school bus to the King George sky train station.

12:15 Sky train station from King George to Terminal/Science World station.

1pm Arrive at Terminal/Science World. Walk around BC place along seawall, to Yaletown and "Livecity"

2:15 Meet at "Livecity" and together walk to up to Robson Plaza and hang around there for a while.

3:15pm Meet at Robson Square on stairs under "Zipline" then Walk to the Flaming Cauldron at Canada Place.

4:30 Leave from Flaming Cauldron at Canada Place to Waterfront Station. Sky train to King George Station.

5:30 Meet school bus, or parents at King George Station.

6:00pm Arrive back at LFAS.

**Anyone wanting to stay downtown please bring permission, or those meeting us there and needing a ride back (let me know). **

Magazine/Ad

Brainstorm your spoof ad/magazine today in class.
Field trip forms-bring tomorrow morning.

Designing Your Magazine Cover/Ad

Today we are going to watch a few more things about advertizing, consumption and the powers of persuasion. Then I want you to brainstorm ideas for your Magazine Cover/Ad project. If you want to work in groups of 2, you have to create a Cover and an Ad, but if you are working alone, you can choose.

Some visual inspiration-
Consumerism/Gluttony
Extremist view on North American consumption... Large-Grande-Venti...
I Want Comparing 3rd world to 1st world needs and wants
Dove and Axe Spoof You decide... is this moral?
Cap & Trade Understanding how consumption is ruining the earth

Here are some more for you to check out-
Public Space Take-over It's your world, take it back.
Glorious Rapture Extreme Branding.
Onslaught Dove Campaign
Dove Films check out more...
TEDtalks- Rory Sutherland
Killing Us Softly

Finally the assignment- you are to design a magazine cover and/or an ad that pokes fun at something to do with the media. It could be something we went over in class together ie. body image, consumerism, exploitation, branding, or think of something that you are concerned about. You can work together in pairs (do both cover and ad), or solo (choose either).

Brainstorm Ideas: First you are to bainstorm ideas based on Adbusters criteria. Decide what is your message, Identify your audience, Figure out the image.
Spoof ads Criteria for your spoof ads